Newborn Daily Essentials

for complete care from head-to-toe

$50.00

Discover the ultimate luxury gift for a new bundle of joy with nursery essentials designed to work together for exceptional care and results
Set includes:
• Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Ultimate Cleansing Cloths — Luxuriously thick, alcohol-free cloths with coconut-derived cleansers, aloe, and chamomile to gently clean and refresh baby’s delicate skin
• The Ultimate Ointment (3.4 oz) — A zinc oxide formula that creates a protective barrier to help prevent and soothe eczema flare-ups, cradle cap, cracked, ultra-dry, and chapped skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
• All products are clinically tested for sensitive skin to ensure gentle, effective care

Why You’ll Love It
• A thoughtful starter set with newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Perfectly packaged as a gift for new parents

Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultane, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultimate ointment

active ingredient
zinc oxide 2%

inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate (vitamin E), panthenol (provitamin b5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment. Do not flush.

ultimate ointment
For diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Newborn Gift Set

for newborn bath care

$30.00

Our #1 bestselling gift set, and the perfect choice for newborns and babies. This trusted duo provides safe, gentle care for delicate skin from the very beginning.
Set includes:
• Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful starter set with two newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Convenient sizes for daily use at home or on-the-go
• Perfectly packaged as a gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions
Note: Newborn 2-in-1 is tear-free and nut-free.

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Starter Baby Gift Set

for baby’s bath routine

$40.00

The perfect starter for a baby’s luxurious bath routine, this set includes three gentle formulas to cleanse, soothe, and nourish delicate skin from head to toe.
Set includes:
• Extra Gentle Shampoo (8 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
• Soothing Body Wash (8 oz) — A calming, soap-free wash with allantoin, provitamin B5, and vitamin E to gently cleanse while rebalancing skin’s natural pH and providing lasting hydration
• Super Soft Lotion (8 oz) — A silky, lightweight lotion with sweet almond oil, allantoin, and vitamins E and C to deeply moisturize, soften, and comfort baby’s delicate skin
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful trio of baby bath-time and skincare essentials
• Clinically tested and trusted for newborns and sensitive skin
• Convenient starter sizes make it an ideal gift for new parents
• Turns everyday routines into moments of soothing care and bonding
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions
Notes: Soothing Body Wash and Extra Gentle Shampoo are both tear-free and nut-free.

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

soothing body wash ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin b5), sodium dehydroacetate, hydrolyzed casein (milk protein), phenoxyethanol, tocopheryl acetate (vitamin e), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Prenatal Starter Kit

for ultimate stretch mark regimen - trimesters 1-3

$52.00

• This elegant collection pampers mama-to-be with two essentials for pregnancy skin care
Elasticity Oil delivers an organic blend of sunflower and jojoba seed oils to moisturize dry, itchy skin while enhancing skin’s natural elasticity
• Perfecting Crème is formulated with Registril™, offering patented peptide performance for stretch marks, and enriched with cocoa butter and avocado oil for soft, smooth skin
• All products are dermatologist-tested for sensitive skin and hypoallergenic
Our Promise:
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

elasticity oil ingredients
*organic helianthus annuus seed oil (sunflower), isopropyl myristate,*organic calendula officinalis flower extract, tocopheryl acetate (vitamin E), vitis vinifera seed oil (grape), *organic simmondsia chinensis seed oil (jojoba), borago officinalis seed oil, honey, *organic carthamus tinctorius seed oil (safflower), *organic olea europaea fruit oil (olive), fragrance (parfum)

perfecting crème ingredients
water (aqua), cetearyl alcohol, polysorbate 60, *organic butyrospermum parkii (shea butter), *organic helianthus annus seed oil (sunflower), palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, phaseolus lunatus seed extract (green bean), rutin, cetyl hydroxyethylcellulose, butylene glycol, glycerin (vegetable), *organic theobroma cacao seed butter (cocoa), persea gratissima oil (avocado), honey, tocopheryl acetate (vitamin E), panthenol (provitamin B5), tetrahexyldecyl ascorbate (vitamin C), lecithin, sodium dehydroacetate, disodium edta, ethylhexylglycerin, phenoxyethanol, xanthan gum, sodium pca

*certified organic

morning & evening treatment protocol
Step 1 - Massage Elasticity Oil onto bust, belly and behind.
Step 2 - Once the Elasticity Oil is absorbed into the skin, follow with Perfecting Crème.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Bundle of Joy

for newborn bath care

$12.00

Our #1 bestselling products are the perfect choice for newborns and babies. This trusted duo provides safe, gentle care for delicate skin from the very beginning.
Set includes:
• Newborn 2-in-1 Hair & Body Wash (2 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (2 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful starter set with two newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Convenient sizes for a hospital bag
• Perfectly packaged as a gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Newborn 2-in-1 is tear-free, nut-free

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Essential Baby Care Kit

for travel convenience

$18.00

The perfect starter for a baby’s luxurious bath routine, this set includes three gentle formulas to cleanse, soothe, and nourish delicate skin from head to toe.
Set includes:
• Extra Gentle Shampoo (2 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
• Soothing Body Wash (2 oz) — A calming, soap-free wash with allantoin, provitamin B5, and vitamin E to gently cleanse while rebalancing skin’s natural pH and providing lasting hydration
• Super Soft Lotion (2 oz) — A silky, lightweight lotion with sweet almond oil, allantoin, and vitamins E and C to deeply moisturize, soften, and comfort baby’s delicate skin
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful trio of baby bath-time and skincare essentials on-the-go
• Clinically tested and trusted for newborns and sensitive skin
• Convenient starter sizes make it an ideal gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Soothing Body Wash and Extra Gentle Shampoo are both tear-free.

crème douce extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

crème douce soothing body wash ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin b5), sodium dehydroacetate, hydrolyzed casein (milk protein), phenoxyethanol, tocopheryl acetate (vitamin e), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

crème douce super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Sweetly Clean

for baby’s delicate hair

$12.00

Enjoy soft, clean hair and healthy scalps from wholesome and natural hair care.
Set includes:
• Extra Gentle Shampoo (2 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
• Nourishing Cream Rinse (2 oz) — A gentle, rinse-out conditioner that detangles and softens, leaving your child’s hair silky, manageable, and shiny without weighing it down.
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful baby haircare essentials
• Clinically tested and trusted for babies and sensitive skin
• Convenient starter sizes make it an ideal gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Extra Gentle Shampoo is tear-free and nut-free.

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

nourishing cream rinse ingredients
water (aqua/eau), cetearyl alcohol, organic helianthus annuus (sunflower) seed oil, polysorbate 60, panthenol (provitamin B5), prunus amygdalus dulcis (sweet almond) oil, hydrolyzed oat protein, hydrolyzed rice protein, hydrolyzed casein (milk protein), sorbic acid, hydroxyethylcellulose, behentrimonium methosulfate, ethylhexylglycerin, phenoxyethanol, fragrance (parfum)

extra gentle shampoo directions
Pour baby shampoo into your hand. Rub both hands together until well coated with product. Gently massage baby shampoo into hair and scalp. Carefully rinse.

nourishing cream rinse directions
After washing hair, carefully apply conditioner to wet hair, running product through to the ends. Gently rinse hair and towel dry.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Lavender Baby Skin Care Bundle, Extra Gentle Shampoo, Soothing Body Wash, and Super Soft Lotion.

Lifestyle image of Lavender Baby Skin Care Bundle

Lavender Baby Skin Care Bundle

for the entire family

$56.00 $46.00

Three of our favorites come together to provide wholesome fun in the tub and sweet, supple skin:
• Set includes 16 oz Extra Gentle Shampoo, Soothing Body Wash, and Super Soft Lotion
• Extra Gentle Shampoo — high-moisture, low-suds formula cleans hair and hydrates the scalp while preserving skin’s natural moisture
• Soothing Body Wash — delicately rebalances pH as provitamin B5 and vitamin E condition and hydrate skin
• Super Soft Lotion — enriched with sweet almond oil and vitamins E & C to moisturize, protect, and leave skin incredibly soft and supple
• Mild enough for daily use and safe for newborns and sensitive skin
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

Note: Soothing Body Wash and Extra Gentle Shampoo are both tear-free.

lavender extra gentle shampoo ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, lavandula angustifolia (lavender) oil, tocopheryl acetate (vitamin E), panthenol (provitamin B5), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

lavender soothing body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, lavandula angustifolia (lavender) oil, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

lavender super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, lavandula angustifolia (lavender) oil, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond) oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, peg-8, fragrance (parfum)

lavender extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

lavender soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

lavender super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Baby Hair Care Bundle

for nourishing hair care

$64.00 $52.00

Our favorites for beautiful hair and healthy scalps, bundled together for easy daily care
Set includes:
• Extra Gentle Shampoo (16 oz) — High-moisture, low-suds formula with provitamin B5 and vitamin E to gently cleanse and hydrate
• Nourishing Cream Rinse — Silky conditioner enriched with sunflower seed and sweet almond oils to detangle and soften
• Conditioning Hair Polish — Lightweight leave-in formula with sunflower seed and green tea extracts to smooth, shine, and protect
• Clinically tested for sensitive skin, this gentle formula is tear-free and mild enough for daily use
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

nourishing cream rinse ingredients
water (aqua/eau), cetearyl alcohol, organic helianthus annuus (sunflower) seed oil, polysorbate 60, panthenol (provitamin B5), prunus amygdalus dulcis (sweet almond) oil, hydrolyzed oat protein, hydrolyzed rice protein, hydrolyzed casein (milk protein), sorbic acid, hydroxyethylcellulose, behentrimonium methosulfate, ethylhexylglycerin, phenoxyethanol, fragrance (parfum)

conditioning hair polish ingredients
water (aqua), citric acid, polyquaternium-11, butylene glycol, disodium edta, helianthus annuus (sunflower seed) extract, dimethicone copolyol, cetrimonium chloride, camellia sinensis (green tea) extract, sodium dehydroacetate, dimethyl lauramine isostearate, linoleamidopropyl ethyldimonium ethosulfate, panthenol (provitamin b5), hydrolyzed casein (milk protein), sorbic acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

nourishing cream rinse directions
After washing hair, carefully apply conditioner to wet hair, running product through to the ends. Gently rinse hair and towel dry.

conditioning hair polish directions
For very little hair, lightly spray polish on damp hair after shampooing with our Extra Gentle Shampoo. For longer hair, spray a generous amount of polish on hair starting at the ends and working up towards the scalp. Carefully comb hair, working from the ends to the scalp. For "bed head," saturate hair with polish and style as usual.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Elasticity Oil

for skin resiliency and restoration

$28.00

• An organic blend of sunflower and jojoba seed oils helps relieve dry, itchy skin while supporting the body as it stretches during pregnancy
• Developed for sensitive skin, this exclusive blend is formulated to enhance the skin’s natural elasticity
• Infused with calendula, safflower, olive, borage, and grape seed oils plus honey and vitamin E for deep nourishment
• Pair with Perfecting Crème for the ultimate stretch mark regimen
Our Promise:
• Hypoallergenic
• Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

*organic helianthus annuus seed oil (sunflower), isopropyl myristate, *organic calendula officinalis flower extract, tocopheryl acetate (vitamin E), vitis vinifera seed oil (grape), *organic simmondsia chinensis seed oil (jojoba), borago officinalis seed oil, honey, *organic carthamus tinctorius seed oil (safflower), *organic olea europaea fruit oil (olive), fragrance (parfum)

*certified organic

directions
Massage Elasticity Oil onto bust, belly and behind every morning and evening. Best results with consistent use. Pair with Perfecting Crème for ultimate stretch mark regimen.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Conditioning Hair Polish

for curls, tangles, frizzies and bed head

$14.00

Make hair care simple with our weightless leave-in conditioner that keeps fine hair soft, shiny, and easy to manage:
• No-tears formula detangles and moisturizes without weighing hair down
• Smooths the cuticle to reduce frizz and leave hair with natural shine
• Enriched with sunflower seed and green tea extracts for gentle nourishment
• Natural antioxidants help protect hair from everyday environmental stress
• Perfect for in-between shampoos to refresh hair and eliminate “bedhead”
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

water (aqua/eau), citric acid, polyquaternium-11, butylene glycol, disodium edta, helianthus annuus (sunflower seed) extract, panthenol (provitamin B5), hydrolyzed casein (milk protein), camellia sinensis (green tea) leaf extract, peg-12 dimethicone, sodium dehydroacetate, dimethyl lauramine isostearate, linoleamidopropyl ethyldimonium ethosulfate, cetrimonium chloride, fragrance (parfum)

directions
For very little hair, lightly spray polish on damp hair after shampooing with our Extra Gentle Shampoo. For longer hair, spray a generous amount of polish on hair starting at the ends and working up towards the scalp. Carefully comb hair, working from the ends to the scalp. For "bed head," saturate hair with polish and style as usual.

safety tip
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Fragrance Free Ultimate Baby Cleansing Cloths

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Fragrance Free Ultimate Baby Cleansing Cloths 12 pack

Fragrance Free Ultimate Baby Cleansing Cloths

multi-purpose wipes with mild solution for eczema-prone and sensitive skin

$8.00

Due to demand, the 864 count Cloths has a 1-unit limit per customer.
• Luxuriously thick, petal-soft cloths are soaked in a super-sudsy, mild, alcohol-free, no-rinse solution consisting of gentle cleansers and nourishing moisturizers that soothe and hydrate sensitive skin, leaving it clean and supple
• Proven-Safe Preservative System; eczema-prone skin is easily compromised and should not be exposed to bacteria and mold
• Formulated with gentle coconut-derived cleansers, aloe, and chamomile extract to soothe and refresh, balanced with safe preservatives for purity and protection
• Natural and gentle preservatives safeguard wipes from waterborne contamination
• Soothes and hydrates skin with vitamin E, aloe, and chamomile
• Safe to use on baby’s face, body, and bottom
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from added Dyes, Chlorine, Parabens, Sulfates, and Phthalates
• Learn more about Our Standards & Definitions

water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid

directions
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

safety tip
For external use only. Do not flush.

Perfecting Crème

for stretch mark control

$38.00

• Formulated with Registril™, offering patented peptide performance for visible stretch mark improvement
• Ultra-rich cocoa butter and avocado oil leave skin delightfully soft and smooth
• Blended with shea butter, sunflower oil, green bean extract, rutin, and vitamins A, C, and E for skin-strengthening hydration
• Pair with Elasticity Oil or Postpartum Oil for the ultimate stretch mark regimen
• Safe to use on C-section incisions after initial healing and with doctor’s approval
Our Promise:
• Fragrance-free
• Hypoallergenic
• Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

water (aqua), cetearyl alcohol, polysorbate 60, *organic butyrospermum parkii (shea butter), *organic helianthus annus seed oil (sunflower), palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, phaseolus lunatus seed extract (green bean), rutin, cetyl hydroxyethylcellulose, butylene glycol, glycerin (vegetable), *organic theobroma cacao seed butter (cocoa), persea gratissima oil (avocado), honey, tocopheryl acetate (vitamin E), panthenol (provitamin B5), tetrahexyldecyl ascorbate (vitamin C), lecithin, sodium dehydroacetate, disodium edta, ethylhexylglycerin, phenoxyethanol, xanthan gum, sodium pca
*certified organic

directions
Massage Perfecting Crème onto bust, belly and behind every morning and evening. Best results with consistent use. Pair with either Elasticity Oil or Postpartum Oil for ultimate stretch mark regimen. Safe to use on C-section incision after initial healing and with doctor’s approval.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Prenatal Daily Body Care - Trimesters 1-3

Prenatal Daily Body Care - Trimesters 1-3

for every stage and skin care need—itchy skin, stretch mark concerns, tender muscles and sore feet

$68.00

• This pampering set supports mama-to-be from her growing belly to her tired feet
Elasticity Oil delivers an organic blend of sunflower and jojoba seed oils to moisturize dry, itchy skin while enhancing skin’s natural elasticity
• Perfecting Crème is formulated with Registril™, offering patented peptide performance for stretch marks, and enriched with cocoa butter and avocado oil for soft, smooth skin
• Restorative Leg & Foot Balm combines rich shea butter with an organic blend of citrus and sugar cane extracts, ideal for daily massage to help relieve leg and foot discomfort
• All products are dermatologist-tested for sensitive skin and hypoallergenic
Our Promise:
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

elasticity oil ingredients
*organic helianthus annuus seed oil (sunflower), isopropyl myristate,*organic calendula officinalis flower extract, tocopheryl acetate (vitamin E), vitis vinifera seed oil (grape), *organic simmondsia chinensis seed oil (jojoba), borago officinalis seed oil, honey, *organic carthamus tinctorius seed oil (safflower), *organic olea europaea fruit oil (olive), fragrance (parfum)

perfecting crème ingredients
water (aqua), cetearyl alcohol, polysorbate 60, *organic butyrospermum parkii (shea butter), *organic helianthus annus seed oil (sunflower), palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, phaseolus lunatus seed extract (green bean), rutin, cetyl hydroxyethylcellulose, butylene glycol, glycerin (vegetable), *organic theobroma cacao seed butter (cocoa), persea gratissima oil (avocado), honey, tocopheryl acetate (vitamin E), panthenol (provitamin B5), tetrahexyldecyl ascorbate (vitamin C), lecithin, sodium dehydroacetate, disodium edta, ethylhexylglycerin, phenoxyethanol, xanthan gum, sodium pca

restorative leg & foot balm ingredients
water (aqua), cetyl alcohol, butyrospermum parkii (shea butter), glycerin (vegetable), isopropyl palmitate, glyceryl stearate, peg-100 stearate, *organic helianthus annuus seed oil (sunflower), dimethicone, *organic aloe barbadensis leaf juice, acer saccharinum extract (sugar maple), citrus aurantium dulcis fruit extract (orange), citrus limon fruit extract (lemon), saccharum officinarum extract (sugarcane), vaccinium myrtillus fruit/leaf extract, salicylic acid, sodium carbomer, sodium citrate, honey, disodium edta, sodium dehydroacetate, fragrance (parfum)

*certified organic

morning & evening treatment protocol
Step 1 - Massage Elasticity Oil onto bust, belly and behind.
Step 2 - Once the Elasticity Oil is absorbed into the skin, follow with Perfecting Crème.
Step 3 - Apply Restorative Leg & Foot Balm using gentle massage techniques. Consult your doctor regarding prenatal massage safety and best practices. Daily regimen offers best results with consistent use.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Restorative Leg & Foot Balm

for massage of prenatal aches and pains

$18.00

• Delightfully rich shea butter formula is ideal for daily massage to help relieve leg and foot discomfort caused by pregnancy weight and swelling
• Infused with an organic blend of citrus and sugar cane extracts, providing natural alpha-hydroxy acids to moisturize, soften, and gently exfoliate dry, tight skin
• Leaves legs and feet feeling refreshed, nourished, and comforted after a long day
Our Promise:
• Hypoallergenic
• Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

water (aqua), cetyl alcohol, butyrospermum parkii (shea butter), glycerin (vegetable), isopropyl palmitate, glyceryl stearate, peg-100 stearate, *organic helianthus annuus seed oil (sunflower), dimethicone, *organic aloe barbadensis leaf juice, acer saccharinum extract (sugar maple), citrus aurantium dulcis fruit extract (orange), citrus limon fruit extract (lemon), saccharum officinarum extract (sugarcane), vaccinium myrtillus fruit/leaf extract, salicylic acid, sodium carbomer, sodium citrate, honey, disodium edta, sodium dehydroacetate, fragrance (parfum)

*certified organic

directions
Apply daily to legs and feet using gentle massage techniques for best results. Consult your doctor regarding prenatal massage safety and best practices.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Ultimate Baby Cleansing Cloths

for baby’s precious face and body

$9.00

Due to demand, the 864 count Cloths has a 1-unit limit per customer.

• Luxuriously thick, petal-soft cloths are soaked in a super-sudsy, mild, alcohol-free, no-rinse solution consisting of gentle cleansers and nourishing moisturizers that soothe and hydrate sensitive skin, leaving it clean and supple
• Formulated with gentle coconut-derived cleansers, aloe, and chamomile extract to soothe and refresh, balanced with safe preservatives for purity and protection
• Natural and gentle preservatives safeguard wipes from waterborne contamination
• Soothes and hydrates skin with vitamin E, aloe, and chamomile
• Safe to use on baby’s face, body, and bottom
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from added Dyes, Chlorine, Parabens, Sulfates, and Phthalates
• Learn more about Our Standards & Definitions

ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

directions
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

safety tip
For external use only. Do not flush.

Ultimate Cleansing Cloths Bundle

for baby’s delicate skin

$37.00 $34.00

Nursery essentials created to work together for exceptional results
Set includes:
• Ultimate Cleansing Cloths — Luxuriously thick, alcohol-free cloths with coconut-derived cleansers, aloe, and chamomile to gently clean and refresh baby’s delicate skin
• The Best Diaper Rash Ointment (3.4 oz) — Zinc oxide formula creates a protective barrier to help prevent and soothe diaper rash while nourishing sensitive skin
• Delicate Baby Powder (8.8 oz) — Soft, talc-free powder with natural corn starch to absorb • moisture and keep skin dry, smooth, and comfortable
• Mild enough for daily use, safe for newborns and babies with sensitive skin
• All products are clinically tested for sensitive skin to ensure gentle, effective care
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultimate ointment ingredients

active ingredient
zinc oxide 2%

inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate (vitamin E), panthenol (provitamin b5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

delicate baby powder ingredients
zea mays (corn) starch, avena sativa (oat) kernel flour, allantoin, aloe barbadensis leaf juice, tricalcium phosphate, fragrance (parfum)

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment. Do not flush.

ultimate ointment
For diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.

delicate baby powder
Shake powder directly into your hand, away from the face, before smoothing onto the skin.

CAUTION: For external use only. Keep powder away from child's face to avoid inhalation, which can cause breathing problems. Avoid contact with eyes. Do not use on broken skin. Close tightly after use. Store in a cool, dry place. Keep this product out of reach of children.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

32 oz Ultra-Safe Laundry Detergent and Ultra-Soft Fabric Conditioner

Ultra-Safe Laundry Detergent for Baby back panel

Ultra-Soft Fabric Conditioner, Ultra-Safe Laundry Detergent and Ultra-Strong Stain Remover

Ultra-Safe Baby Laundry Detergent

for baby's laundry

$7.00

Discover a detergent that delivers powerful stain-fighting performance while staying safe for baby’s delicate skin and gentle on fabrics.
• Naturally removes stains and odors while helping protect fabric integrity
• Safe and gentle for baby’s delicate skin
• Safe means no added sulfates, dyes, formaldehyde, phosphates, phthalates, optical brighteners, or 1.4-dioxane
• Eco-friendly means biodegradable; nothing but goodness
• Developed for both high efficiency (h.e.) and conventional washing machines
Our Promise:
• Hypoallergenic
• Pediatrician-tested
• Cruelty-free and Non-toxic
• Made in USA
• Learn more about Our Standards & Definitions
• Due to demand, there is a limit of 2 per customer.

crème douce ingredients

water, plant-based cleaners (lauryl glucoside, decyl glucoside, sodium oleate), humectant (glycerin), mineral-based water softener (sodium carbonate), fragrance (alpha-isomethyl ionone, anisyl alcohol, coumarin, citronellol), plant-based water softener (sodium gluconate), plant-derived soil remover aid (sodium carboxymethyl cellulose), enzyme soil removers (protease, amylase)

fragrance-free ingredients

water, plant-based cleaners (lauryl glucoside, decyl glucoside, sodium oleate), humectant (glycerin), mineral-based water softener (sodium carbonate), fragrance (alpha-isomethyl ionone, anisyl alcohol, coumarin, citronellol), plant-based water softener (sodium gluconate), plant-derived soil remover aid (sodium carboxymethyl cellulose), enzyme soil removers (protease, amylase)

directions
Developed for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use.

safety tips
CAUTION: Eye irritant. Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water for 15 minutes. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

Ultra-Soft Baby Fabric Conditioner

cuddly goodness into every load

$24.00

• Formulated with plant-derived softening agents and a touch of mineral support, for fabric care that’s gentle and effective
• Mild formula with naturally derived sustainable softening oils infuses cuddly goodness into every load while helping preserve the condition of baby’s dainties
• Developed to decrease drying time, reduce wrinkles, and eliminate static cling
• No added dyes, formaldehyde, phosphates, phthalates, or 1.4-dioxane
• Plant-based ingredients; color and texture may vary — nothing but goodness!
• Concentrated (32 washes)
• 32 oz bottle
Our Promise:
• Hypoallergenic
• Pediatrician-tested
• Cruelty-free and Non-toxic
• Made in USA
• Learn more about Our Standards & Definitions

water, plant-based softening agent (dipalmitoylethyl hydroxyethylmonium methosulfate),fragrance (contains fragrance allergens), plant-based solvent (denatured ethanol), mineral (calcium chloride)

directions
Add 2 capfuls (1 ounce) to softener dispenser. Recommended for all laundry and effective in all water temperatures. Read washing instructions for flame resistant pajamas prior to using any type of fabric softener.

safety tips
CAUTION: Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

Ultra-Strong Stain Remover

for tough baby stains

$10.00

• Formulated with powerful plant-derived cleaners and a safe food-grade preservative, for effective stain removal that’s gentle on fabrics and baby’s skin
• Gentle cleaning technology helps remove tough stains and odors while preserving the fabric integrity of baby’s dainties
• Innovative solution contains no added chlorine, dyes, formaldehyde, phosphates, or phthalates
• Developed especially for kinder use
• Eco-friendly means biodegradable; nothing but goodness!
• 16 oz bottle
• Fragrance-free
Our Promise:
• Hypoallergenic
• Cruelty-free and Non-toxic
• Made in USA
• Learn more about Our Standards & Definitions

water, plant-derived surfactant (alcohol ethoxylated), plant-derived chelating agent (gluconic acid), preservative/antifungal agent (sodium benzoate), plant-derived soil remover (sodium carboxymethyl cellulose)

directions
Pour on stain and let sit 5 minutes before washing. For tougher stains, pretreat and soak in hot water before laundering. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use. Safe for all washable fabrics - both whites and colors.

safety tips
CAUTION: Eye irritant. Avoid eye contact. Keep out of the reach of children and pets. In case of eye contact, flush with water for 15 minutes. If swallowed, drink a glassful of water. Consult a physician if irritation persists.

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