Newborn Gift Set

for newborn bath care

$30.00

Our #1 bestselling gift set, and the perfect choice for newborns and babies. This trusted duo provides safe, gentle care for delicate skin from the very beginning.
Set includes:
• Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful starter set with two newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Convenient sizes for daily use at home or on-the-go
• Perfectly packaged as a gift for new parents
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions
Note: Newborn 2-in-1 is tear-free and nut-free.

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Starter Baby Gift Set

for baby’s bath routine

$40.00

The perfect starter for a baby’s luxurious bath routine, this set includes three gentle formulas to cleanse, soothe, and nourish delicate skin from head to toe.
Set includes:
• Extra Gentle Shampoo (8 oz) — High-moisture, low-suds formula enriched with provitamin B5 and vitamin E to cleanse hair and scalp while leaving hair soft, shiny, and healthy-looking
• Soothing Body Wash (8 oz) — A calming, soap-free wash with allantoin, provitamin B5, and vitamin E to gently cleanse while rebalancing skin’s natural pH and providing lasting hydration
• Super Soft Lotion (8 oz) — A silky, lightweight lotion with sweet almond oil, allantoin, and vitamins E and C to deeply moisturize, soften, and comfort baby’s delicate skin
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful trio of baby bath-time and skincare essentials
• Clinically tested and trusted for newborns and sensitive skin
• Convenient starter sizes make it an ideal gift for new parents
• Turns everyday routines into moments of soothing care and bonding
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions
Notes: Soothing Body Wash and Extra Gentle Shampoo are both tear-free and nut-free.

extra gentle shampoo ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, peg-150 distearate, glycol stearate, tocopheryl acetate (vitamin e), panthenol (provitamin b5), hydrolyzed casein (milk protein), phenoxyethanol, polyquaternium-11, citric acid, disodium edta, ethylhexylglycerin, sodium dehydroacetate, fragrance (parfum)

soothing body wash ingredients
water (aqua), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin b5), sodium dehydroacetate, hydrolyzed casein (milk protein), phenoxyethanol, tocopheryl acetate (vitamin e), citric acid, disodium edta, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

extra gentle shampoo directions
Pour shampoo into your hand. Rub both hands together until well coated with product. Gently massage shampoo into hair and scalp. Carefully rinse.

soothing body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Your Buddy Boodles

for your favorite lil’ buddy

$26.00

Your Buddy Boodles’ motto: “I will wipe away your tears, chase away your fears, and be there with good cheer.” A true friend for every little one!
• 16-inch plush — soft, cuddly, and perfectly huggable
• Suitable from birth, making it a comforting first companion
• Designed in the USA with love and care
• Surface washable for easy cleaning
• Made with all new materials for safety and durability
• Conforms to stringent U.S. and Canadian toy safety regulations
Why You’ll Love It
• A special keepsake plush to comfort, cuddle, and grow with your child
• Inspires a sense of friendship, comfort, and security from day one
• Perfect as a gift for newborns, birthdays, or special milestones

Green Baby Bath & Massage Gift Set - Hearts & Daisies

Pink Baby Bath & Massage Gift Set - Hearts & Daisies

Baby Bath & Massage Gift Set - Hearts & Daisies

for relaxation and bonding

$24.00

Experience the ultimate relaxation for your little one with our Baby Bath & Massage Gift Set
Set includes:
• Newborn Hair & Body Wash (4 oz) — A soap-free, low-suds cleanser developed to gently wash baby’s hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E to condition, leaving hair soft, shiny, and scalp balanced while skin feels fresh and hydrated
• Super Soft Lotion (4 oz) — A silky, fast-absorbing lotion made with sweet almond oil, allantoin, and vitamins E and C to replenish and protect baby’s delicate skin. Provides long-lasting hydration, leaving skin soft, smooth, and comforted after every bath or massage
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful set with two everyday bath-time and skin-care essentials
• Formulas that are clinically tested for sensitive skin
• Convenient travel sizes, perfect for diaper bags, gifting, or on-the-go pampering
• Turns bath and massage time into a soothing bonding ritual
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

newborn hair & body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn hair & body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Baby Bath & Massage Gift Set - Peach Flowers

Baby Bath & Massage Gift Set - Pink Flowers

Baby Bath & Massage Gift Set - Flowers

for relaxation and bonding

$24.00

Experience the ultimate relaxation for your little one with our Baby Bath & Massage Gift Set. Set includes:
• Newborn Hair & Body Wash (4 oz) — A soap-free, low-suds cleanser developed to gently wash baby’s hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E to condition, leaving hair soft, shiny, and scalp balanced while skin feels fresh and hydrated
• Super Soft Lotion (4 oz) — A silky, fast-absorbing lotion made with sweet almond oil, allantoin, and vitamins E and C to replenish and protect baby’s delicate skin. Provides long-lasting hydration, leaving skin soft, smooth, and comforted after every bath or massage
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A thoughtful set with two everyday bath-time and skin-care essentials
• Formulas that are clinically tested for sensitive skin
• Convenient travel sizes, perfect for diaper bags, gifting, or on-the-go pampering
• Turns bath and massage time into a soothing bonding ritual
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

newborn hair & body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultane, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn hair & body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Baby Bath & Massage Fragrance Free Gift Set

Baby Bath & Massage Fragrance Free Gift Set - Daisies and Hearts

Fragrance Free Super Soft Lotion 4 oz tube

Fragrance Free Newborn 2-IN-1 tube, 4 oz

Baby Bath & Massage Fragrance Free Gift Set

for relaxation and bonding

$22.00

An exclusive and luxurious gift set created especially for babies with delicate, sensitive skin. Free from added fragrance, these formulas gently cleanse, nourish, and protect while keeping skin soft and comforted.
Set includes:
• Fragrance-Free Newborn 2-in-1 Hair & Body Wash (4 oz) — A soap-free, low-suds cleanser that gently washes baby’s hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E to condition, leaving hair soft, shiny, and scalp balanced while skin feels fresh and hydrated
• Fragrance-Free Super Soft Lotion (4 oz) — A silky, fast-absorbing lotion made with sweet almond oil, allantoin, and vitamins E and C to replenish and protect baby’s skin.
• Provides long-lasting hydration and soothing care, leaving skin soft, smooth, and comforted
• Gentle formulas developed especially for baby’s delicate skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• Fragrance-free formulas perfect for ultra-sensitive or eczema-prone skin
• Two everyday essentials for bath-time and after-bath hydration
• Clinically tested and safe for newborns, babies, and children
• Convenient travel sizes for gifting, diaper bags, or on-the-go care
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

newborn hair & body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, tocopheryl acetate, panthenol, ethylhexylglycerin, allantoin, sodium dehydroacetate, citric acid, phenoxyethanol, disodium edta

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol, prunus amygdalus dulcis oil, phenoxyethanol, sodium cocoyl isethionate, disodium edta, ethylhexylglycerin, peg-8, ascorbic acid, ascorbyl palmitate, sodium dehydroacetate, citric acid

newborn hair & body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Oh Baby Gift Basket

for special delivery

$99.00

Discover the ultimate luxurious gift for the new bundle of joy in your life. Our Oh Baby Gift Basket is carefully curated with premium essentials for the perfect start to parenthood.
Set includes:
• Newborn Gift Set (8 oz each) — Gentle 2-in-1 Hair & Body Wash and Super Soft Lotion, safe for daily newborn care
• The Best Diaper Rash Ointment (10 oz) — Zinc oxide formula that soothes, treats, and prevents diaper rash
• Delicate Baby Powder (4 oz) — Talc-free powder with cornstarch and oatmeal to absorb moisture and protect delicate skin
• Ultimate Cleansing Cloths (72 ct, Crème Douce) — Luxuriously thick, alcohol-free cloths with aloe and chamomile to refresh and cleanse
• Ultra-Safe Baby Laundry Detergent (8 oz) — Discover a detergent that delivers powerful stain-fighting performance while staying safe for baby’s delicate skin and gentle on fabrics.
• Handcrafted Braided Basket (Small) — Beautiful, reusable storage basket perfect for nursery organization
Gentle formulas developed especially for baby’s delicate skin
Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A luxurious and practical gift filled with everyday newborn essentials
• Combines skin care, diapering, bath time, and laundry care all in one thoughtful package
• Handcrafted braided basket doubles as a beautiful keepsake and nursery storage
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

newborn 2-in-1 hair & body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

ultimate ointment
active ingredient
zinc oxide 2%
inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate (vitamin E), panthenol (provitamin b5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

delicate baby powder ingredients
zea mays (corn) starch, avena sativa (oat) kernel flour, allantoin, aloe barbadensis leaf juice, tricalcium phosphate, fragrance (parfum)

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultra-safe laundry detergent ingredients
water, plant-based cleaners (decyl glucoside, glycerin, sodium oleate, lauryl glucoside), mineral-based water softener (sodium carbonate), plant-based water softener (sodium gluconate), plant-derived soil remover (carboxymethyl cellulose), enzyme soil removers (protease, alpha-amylase), fragrance

newborn 2-in-1 hair & body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow bath time with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply baby lotion to face and body.

ultimate ointment
- Change wet and soiled diapers promptly
- Cleanse the diaper area
- Allow to dry
- Apply ointment liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged
- Store between 20° to 25°C (68° to 77°F)

delicate baby powder
Shake powder directly into your hand, away from the face, before smoothing onto the skin.

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

ultra-safe laundry detergent
Developed for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

“We are having a baby!” Book with Your Buddy Boodles Plush.

Back of the “We are having a baby!” Book

Lifestyle image of “We are having a baby!” Book with Your Buddy Boodles Plush

Boodles New Sibling Gift Set

for every soon-to-be big brother or sister

$38.95

This joyful gift set pairs the award-winning storybook We Are Having a Baby! with the cuddly Your Buddy Boodles™ plush, making it easier for parents to prepare their firstborn for the arrival of a new sibling.
• We Are Having a Baby! — A beautifully illustrated hardcover book (27 pages) written for every little person who is going to be a big brother or big sister. The story begins with the exciting news that a baby is on the way and ends with the arrival of a sweet bundle of joy
• Your Buddy Boodles™ Plush (16") — A super-soft, huggable companion who helps bring the story to life, guiding children through all the steps of preparing for a new baby with love and cheer
Designed as a conversation tool for parents, this set helps little ones understand the changes ahead and celebrate their new role as a big sibling
• Mom’s Choice Award Winner — Honoring excellence in family-friendly media
• Recommended for ages 3 and up
Why You’ll Love It
• Combines a heartwarming storybook and cuddly plush friend
• Helps children feel involved, prepared, and excited about becoming a big sibling
• Supports parents in guiding open, positive conversations about family changes
• A thoughtful gift set for growing families to cherish and share

Sweet Beginnings Gift Basket

for your bundle of joy

$204.00

Celebrate the sweetest beginnings of your little one’s life with this thoughtfully curated gift basket. Each item is designed to nurture, protect, and pamper baby while delighting new parents with essentials they’ll truly use.
Set includes:
• Newborn Gift Set (8 oz each) — Gentle 2-in-1 Hair & Body Wash and Super Soft Lotion, safe for daily newborn care
• The Best Diaper Rash Ointment (10 oz) — Zinc oxide formula that soothes, treats, and prevents diaper rash
• Delicate Baby Powder (4 oz) — Talc-free powder with cornstarch and oatmeal to absorb moisture and protect delicate skin
• Ultimate Cleansing Cloths (72 ct, Crème Douce) — Luxuriously thick, alcohol-free cloths with aloe and chamomile to refresh and cleanse
• Swaddle Bath Towel Set — Patented swaddle bath towel plus hooded towel, crafted from bamboo and organic cotton for comfort and safety
• Ultra-Safe Baby Laundry Detergent (8 oz) — Discover a detergent that delivers powerful stain-fighting performance while staying safe for baby’s delicate skin and gentle on fabrics.
• Handcrafted Braided Basket (Medium) — Beautiful, reusable storage basket perfect for nursery organization
Gentle formulas developed especially for baby’s delicate skin
Mild enough for daily use, safe for newborns and babies with sensitive skin
Why You’ll Love It
• A luxurious and practical gift filled with everyday newborn essentials
• Combines skin care, diapering, bath time, and laundry care all in one thoughtful package
• Includes our patented Swaddle Bath Towel for a unique touch parents won’t find elsewhere
• Handcrafted braided basket doubles as a beautiful keepsake and nursery storage
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

newborn 2-in-1 hair & body wash ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultaine, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

the best diaper rash ointment ingredients
active ingredient
zinc oxide 2%
inactive ingredients
petrolatum, mineral oil, glycerin (vegetable), ozokerite, castor oil, lanolin, glyceryl stearate, peg-100 stearate, allantoin, bisabolol, aloe barbadensis leaf extract, tocopheryl acetate, panthenol (provitamin B5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

delicate baby powder ingredients
zea mays (corn) starch, avena sativa (oat) kernel flour, allantoin, aloe barbadensis leaf juice, tricalcium phosphate, fragrance (parfum)

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultra-safe laundry detergent ingredients
water, plant-based cleaners (decyl glucoside, glycerin, sodium oleate, lauryl glucoside), mineral-based water softener (sodium carbonate), plant-based water softener (sodium gluconate), plant-derived soil remover (carboxymethyl cellulose), enzyme soil removers (protease, alpha-amylase), fragrance

newborn hair & body wash directions
Pour body wash into your hand or on a washcloth. Carefully apply to baby's skin and rinse well. Follow with our Super Soft Lotion.

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

the best diaper rash ointment
- Change wet and soiled diapers promptly
- Cleanse the diaper area
- Allow to dry
- Apply ointment liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged
- Store between 20° to 25°C (68° to 77°F)

delicate baby powder
Shake powder directly into your hand, away from the face, before smoothing onto the skin.

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment.

ultra-safe laundry detergent
Developed for both high efficiency (h.e.) and conventional washing machines. To pretreat stains, pour directly onto fabric and rub gently. If you are concerned about fabric reaction, test for colorfastness on an inside seam prior to use.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.

Swaddle Bath Towel Set in a sachet bag with ribbon

Swaddle Bath Towel Set

handsewn with love

$85.00

Our patented swaddle towel is uniquely designed to provide infant safety and comfort during bath time. Unlike ordinary towels, this innovative design helps keep baby securely wrapped, warm, and calm throughout the bathing process. Swaddle baths are clinically shown to help stabilize body temperature and vital signs, reducing stress while keeping little ones in a quiet, relaxed state.
Crafted from a luxurious blend of bamboo and organic cotton, this towel set is soft, absorbent, and gentle — ideal for delicate newborn skin.
Set includes:
• Swaddle Towel (26” L x 26” W) — Patented design that makes swaddle baths safer, easier, and more effective
• Hooded Towel (26” L x 30” W) — Cozy, absorbent towel for drying and snuggling after bath
The perfect touch for your nursery or a thoughtful gift for new parents
Why You’ll Love It
• Patented design provides proven benefits for infant safety and well-being
• Promotes comfort, calm, and bonding during baby’s earliest baths
• Made with bamboo and organic cotton for superior softness and absorbency
• Practical set with both swaddle and hooded towels for complete bath care
Our Promise:
• Made in USA
• Learn More

Prenatal Starter Kit

for ultimate stretch mark regimen - trimesters 1-3

$52.00

• This elegant collection pampers mama-to-be with two essentials for pregnancy skin care
Elasticity Oil delivers an organic blend of sunflower and jojoba seed oils to moisturize dry, itchy skin while enhancing skin’s natural elasticity
• Perfecting Crème is formulated with Registril™, offering patented peptide performance for stretch marks, and enriched with cocoa butter and avocado oil for soft, smooth skin
• All products are dermatologist-tested for sensitive skin and hypoallergenic
Our Promise:
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, PPGs, and Dyes
• Learn more about Our Standards & Definitions

elasticity oil ingredients
*organic helianthus annuus seed oil (sunflower), isopropyl myristate,*organic calendula officinalis flower extract, tocopheryl acetate (vitamin E), vitis vinifera seed oil (grape), *organic simmondsia chinensis seed oil (jojoba), borago officinalis seed oil, honey, *organic carthamus tinctorius seed oil (safflower), *organic olea europaea fruit oil (olive), fragrance (parfum)

perfecting crème ingredients
water (aqua), cetearyl alcohol, polysorbate 60, *organic butyrospermum parkii (shea butter), *organic helianthus annus seed oil (sunflower), palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, phaseolus lunatus seed extract (green bean), rutin, cetyl hydroxyethylcellulose, butylene glycol, glycerin (vegetable), *organic theobroma cacao seed butter (cocoa), persea gratissima oil (avocado), honey, tocopheryl acetate (vitamin E), panthenol (provitamin B5), tetrahexyldecyl ascorbate (vitamin C), lecithin, sodium dehydroacetate, disodium edta, ethylhexylglycerin, phenoxyethanol, xanthan gum, sodium pca

*certified organic

morning & evening treatment protocol
Step 1 - Massage Elasticity Oil onto bust, belly and behind.
Step 2 - Once the Elasticity Oil is absorbed into the skin, follow with Perfecting Crème.

safety tip
CAUTION: For external use only. Keep out of reach of children. If any adverse reaction develops, stop use and contact your physician.

Perfect Diaper Duo

for on-the-go care

$22.00

Perfect for diaper bags and travel, this pair keeps baby’s bottom dry, comfortable, and protected
Set includes:
• Delicate Baby Powder — Talc-free formula with cornstarch and oatmeal to absorb moisture and protect against chafing
• The Best Diaper Rash Ointment — Zinc oxide formula that helps treat and prevent diaper rash while nourishing sensitive skin
Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs
• Learn more about Our Standards & Definitions

Why does a baby get a diaper rash?

There are several common reasons why diaper rash can occur. While The Best Diaper Rash Ointment will help the natural healing process, it is ideal to identify the source of irritation and eliminate the cause when possible.

Dirty Diapers
Soiled diapers are one of the most common causes of diaper rash. It can also lead to a bacterial infection. Change baby’s diaper as soon as you know he/she’s gone potty.
Excessive moisture
Make sure the baby’s diaper area is completely dry before putting on a clean diaper. Diapers do a great job of preventing leakage, but they can also trap moisture.
Chafing
Diapers are meant to fit onto your little one’s body, but if a diaper is too tight it can chafe your baby’s skin. The chafing can cause a diaper rash, so try switching to a bigger size if the baby’s diapers are getting tight.
Changes in baby’s diet

Your little one’s stool may change if you’ve made a change from breast milk to formula or transitioned to solid foods.
Allergies– If your baby is allergic to certain foods, diaper rash can be a symptom of loose stools associated with food allergies.

Bacteria
Bacteria thrive in warm and moist environments, so if your baby has slept or spent too much time in a soiled diaper, this may be the reason behind your baby’s diaper rash.
Yeast infection
Candida is a strain of yeast that lives on the surface of the skin. If this yeast overgrows in the baby’s diaper area, it could cause a rash.

diaper rash ointment ingredients
active ingredient
zinc oxide 2%
inactive ingredients
petrolatum, mineral oil, glycerin (vegetable), ozokerite, castor oil, lanolin, glyceryl stearate, peg-100 stearate, allantoin, bisabolol, aloe barbadensis leaf extract, tocopheryl acetate, panthenol (provitamin B5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

delicate baby powder ingredients
zea mays (corn) starch, avena sativa (oat) kernel flour, allantoin, aloe barbadensis leaf juice, tricalcium phosphate, fragrance (parfum)

directions

Change wet and soiled diapers promptly
Cleanse the diaper area
Allow to dry
Apply ointment liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged
Shake powder directly into your hand, away from the face, before smoothing onto the skin.
Store between 20° to 25°C (68° to 77°F)

safety tips

For external use only
When using this product do not get into eyes
Stop use and ask a doctor if
- condition worsens
- symptoms last more than 7 days
- if rash clears up, but occurs again within a few days
Keep powder away from child's face to avoid inhalation, which can cause breathing problems.
Keep out of reach of children
If swallowed, get immediate medical help or contact a Poison Control Center at 800.222.1222

Newborn Daily Essentials

for complete care from head-to-toe

$50.00

Discover the ultimate luxury gift for a new bundle of joy with nursery essentials designed to work together for exceptional care and results
Set includes:
• Newborn 2-in-1 Hair & Body Wash (8 oz) — A high-moisture, low-suds formula that gently cleans hair and skin without stripping natural moisture. Enriched with provitamin B5 and vitamin E, it helps keep hair shiny, scalp balanced, and skin hydrated and soft
• Super Soft Lotion (8 oz) — A lightweight, silky lotion with sweet almond oil, allantoin, and vitamins E and C to nourish, protect, and soothe delicate skin, leaving it comforted and smooth after every bath
• Ultimate Cleansing Cloths — Luxuriously thick, alcohol-free cloths with coconut-derived cleansers, aloe, and chamomile to gently clean and refresh baby’s delicate skin
• The Ultimate Ointment (3.4 oz) — A zinc oxide formula that creates a protective barrier to help prevent and soothe eczema flare-ups, cradle cap, cracked, ultra-dry, and chapped skin
• Mild enough for daily use, safe for newborns and babies with sensitive skin
• All products are clinically tested for sensitive skin to ensure gentle, effective care

Why You’ll Love It
• A thoughtful starter set with newborn care essentials
• Clinically tested for sensitive skin, safe from day one
• Perfectly packaged as a gift for new parents

Our Promise:
• Hypoallergenic
• Pediatrician-tested & Dermatologist-tested
• Cruelty-free and Non-toxic
• Made in USA
• Free from Parabens, Phthalates, Sulfates, and PPGs

super soft lotion ingredients
water (aqua/eau), isopropyl palmitate, cetyl alcohol, stearyl alcohol, glycerin, glyceryl stearate, tocopherol (vitamin E), prunus amygdalus dulcis (sweet almond oil), phenoxyethanol, sodium cocoyl isethionate, caprylic/capric triglyceride, sodium phytate, ethylhexylglycerin, ascorbic acid (vitamin C), ascorbyl palmitate, sodium dehydroacetate, citric acid, fragrance (parfum)

newborn 2-in-1 ingredients
water (aqua/eau), peg-80 sorbitan laurate, cocamidopropyl hydroxysultane, sodium cocoyl isethionate, methyl gluceth-20, peg-150 distearate, allantoin, panthenol (provitamin B5), sodium dehydroacetate, phenoxyethanol, tocopheryl acetate (vitamin E derivative), citric acid, sodium phytate, ethylhexylglycerin, fragrance (parfum)

ultimate cleansing cloths ingredients
water (aqua), coco-glucoside, decyl glucoside, dicaprylyl ether, glyceryl oleate, tocopheryl acetate (vitamin e), aloe barbadensis leaf extract, bisabolol (chamomile), phenoxyethanol, ethylhexlyglycerin, citric acid, fragrance (parfum)

ultimate ointment

active ingredient
zinc oxide 2%

inactive ingredients
petrolatum, mineral oil, glycerin, ozokerite, hydrogenated castor oil, acetylated lanolin, glyceryl stearate, peg-100 stearate, aloe barbadensis leaf extract, allantoin, bisabolol, tocopheryl acetate (vitamin E), panthenol (provitamin b5), retinyl palmitate (vitamin A), tocopherol (vitamin E)

super soft lotion directions
Pour lotion into your hand. Rub both hands together to warm lotion. Gently apply lotion to face and body.

newborn 2-in-1 directions
Pour a small amount into your hand. Carefully apply to baby's hair and skin, rinsing well. Follow bath time with our Super Soft Lotion.

ultimate cleansing cloths
Excellent for cleaning face and body. For diaper area care, thoroughly wipe bottom. Allow skin to dry completely, then follow with the Ultimate Ointment. Do not flush.

ultimate ointment
For diaper rash and bottom care, apply a thick layer of ointment on perfectly clean, dry skin at every diaper change. For ultra dry skin, apply ointment as needed until skin is soft and supple. For eczema, apply a thick layer to clean, damp skin. Reapply as needed.

safety tips
CAUTION: For external use only. Keep out of the reach of children. Avoid contact with eyes. If contact occurs, flush thoroughly with water. If any adverse reaction develops, stop use and contact your physician.